October 3, 2011

Cranmore Mountain Adds More Activities, Invests in Snowmaking and Facilities for This Winter

N. Conway, NH - Cranmore Mountain continues to make major financial investments in the resort with the addition of new activities, base lodge renovations, snow making and grooming improvements for the winter 2011-12 season. This additional investment brings the 18-month total for the resort to over $7 million since it came under new ownership in June 2010. Cranmore announced it will continue to operate its Giant Swing this winter alongside its popular snow-tubing park and mountain coaster. The swing opened in July as part of the resort’s Mountain Adventure Park. The three outdoor attractions, in addition to skiing and riding, will offer visitors to North Conway the greatest diversity of family activities in the region.
Cranmore is opening an indoor activity center, featuring a bungy trampoline, Spider Climb and slide and two bouncy houses. The attractions and activity center will all operate weekends and holidays. Special combination tickets will offer great value for families. Cranmore’s snow surfaces will be better than ever with a substantial investment in new snow guns and snow grooming equipment. 40 new high-efficiency snowmaking tower guns will be added to their ever-growing arsenal. The snow guns are valued at $100,000. Snowmaking and grooming efforts will also be supported by a new Prinoth Bison Groomer. The new snow guns are added to the 150 purchased over the last two winters. The guns produce more snow at a higher temperature with less energy used, allowing for more snow on the slopes earlier in the season. Cranmore is also investing in significant additions to its ski and snowboard rental fleet. Partnering with Rossignol, Cranmore is adding new inventory featuring the brand’s new “Rocker” technology. Rocker technology promises to help skiers turn with less effort, carve more easily and float better through deep snow. The mountain will also offer high-end demo skis from Rossignol in addition to the upgrades to its standard rental fleet. New for this winter, Cranmore will offer the longest day ticket in Mt. Washington Valley, with the introduction of a 6pm close time on Saturdays and holidays from Christmas week until mid-March. Skiers and riders can enjoy 9.5 hours of skiing at no additional cost. Cranmore will also introduce a “Half Day Anytime” four hour ticket, letting skiers and riders pick the hours of the day they want to recreate. Previously the half day ticket was only available from 12:30-4:30pm. This new ticket offers the greatest flexibility for those who can’t fit in a full day of skiing into their plans.

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